Your business is generating more data than ever before, and that data has more variety and velocity then ever before as well, creating all-new challenges and opportunities for business analytics.

Related Article: Dark Data

Every company strives to make the best decisions possible and having all of the relevant data is a crucial element to achieve that goal. As our world moves increasingly to the cloud and becomes vastly more interconnected, the volume, variety and velocity of the data being generated creates a growing mountain of dark data that cannot be analyzed by traditional means.

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